Our Pillars

What is the problem we’re solving? Employers are facing rising costs tied to chronic conditions like obesity, diabetes, and hypertension – many driven by skyrocketing GLP-1 utilization. Traditional programs often focus on surface-level engagement or incentives that don’t create lasting change. Fresh Tri helps reduce dependency on costly medications by driving real, sustainable health behavior change.

What does Fresh Tri do?

What does Fresh Tri Does

Fresh Tri is a digital habit-formation platform that helps people improve their health without shame, willpower, or dieting. We support healthy behaviors around eating, movement, and mindset using brain science. It’s scalable, inclusive, and built to fit into any benefits stack.

How can Fresh Tri help me?

How can Fresh Tri help me

If you’re facing rising healthcare costs tied to GLP-1s, diabetes, or metabolic health, Fresh Tri helps reduce that spend by addressing the root cause‚ – behavior. We make it easy for employees to adopt healthier habits that actually stick. Our platform is plug-and-play and works especially well with underserved or frontline populations.

What does Fresh Tri Does

Fresh Tri is a digital habit-formation platform that helps people improve their health without shame, willpower, or dieting. We support healthy behaviors around eating, movement, and mindset using brain science. It’s scalable, inclusive, and built to fit into any benefits stack.

How can Fresh Tri help me

If you’re facing rising healthcare costs tied to GLP-1s, diabetes, or metabolic health, Fresh Tri helps reduce that spend by addressing the root cause‚ – behavior. We make it easy for employees to adopt healthier habits that actually stick. Our platform is plug-and-play and works especially well with underserved or frontline populations.

What is IMM, how does it work, and what are your results?

The Iterative Mindset Method™ (IMM) is Fresh Tri’s brain-based approach to habit formation. It helps people break free from the pressure of perfection and instead make change through simple, low-pressure practice.

Instead of thinking “If I do X, then Y will happen,” IMM encourages:

“Try something, see what happens, and adjust.”

This mindset removes shame, reduces burnout, and helps people stick with healthy changes—especially after past failures. And it works: people using IMM report stronger confidence, greater consistency, and long-term success with habits that matter.

What the IMM Experience Looks Like

IMM isn’t a step-by-step program—it’s a mindset you learn by doing. Here’s what that looks like in action:

Start Trying

Start Trying

You begin by choosing one small behavior you’d like to try—without pressure to succeed.

IMM works by taking action first, not waiting for motivation or a perfect plan.

Observe What Happens

Observe What Happens

You reflect, not judge.

Instead of asking “Did I do it right?”, you get curious: “What worked? What didn’t? What might I try differently?”

Adjust and Repeat

Adjust and Repeat

You make small shifts and try again. There’s no failure—only learning. That process builds confidence and flexibility over time.

Observe What Happens

Over Time: You Build a New Pattern

Because IMM is a practice, not a rulebook, it sticks. You build habits through lived experience—ones that fit your life and last longer than short-term fixes.
People using IMM show improvements in self-confidence, habit consistency, and mindset resilience—especially after years of trying and failing with traditional programs.