The Neuroscience of Fresh Tri
Mindset training backed by science.
Anatomy of the Brain
What is the Habenula?
The habenula (located above the thalamus in the brain) is the decision-maker in your journey of weight loss. It controls dopamine levels in the striatum — in other words, it’s the motivation switch.
When you think, even subconsciously, that you’ve failed at something, the habenula acts as a kill switch for your motivation. Fresh Tri will teach you the art of the Iterative Mindset Method™ to make sure you avoid having a habenula event that will stop your efforts. Iterative Mindset™ mitigates the habenula to keep habits growing in perpetuity and maintain them long-term.
What is the Iterative Mindset Method™?
Iterative Mindset™ is a unique, practice-and-tweak approach to mindset training and habit formation. Try something you feel interested in and, when it no longer works, you iterate until that practice fits your life.
Avoid feelings of failure and create healthy habits that last through constant behavior modification and practical iteration.
95% of all behaviors are driven by the mindless, habitual, autopilot of our brain.