Head Of Product

Title: Head of Product

Location: Remote,  North America-based

Job Type:  Full Time/W2

The Company

Fresh Tri is a neuroscience-based technology company that uses a simple, positive approach to health behavior change based on the science of habit formation.

Dedicated to helping people feel better, Fresh Tri offers technology that leverages mindset, practice, and iteration—inviting people to test drive healthy, evidence-based habits, removing the guesswork and feelings of failure that often accompany lifestyle change. Fresh Tri empowers users to be unstoppable by iterating their way to better health. There is no “fail” — only practice and iteration.

How We Work

Empowering others to be unstoppable begins with fostering a sense of belonging both within and outside of our organization. Our leaders’ values of inclusivity create a workplace culture that encourages, supports, and celebrates diversity of all kinds, connecting us closer to the communities we serve. 

Our work culture is designed to encourage and support personal growth and development. Team members are challenged to contribute to a variety of initiatives with many opportunities to learn new skills, take on new projects, and embrace new roles. We measure our individual successes by how much we help others on the team, and we measure our impact by how we improve the lives of those we serve.

Fresh Tri is a 100% remote team with headquarters on a 170-acre retreat in the Santa Cruz mountains in California. The company offers a highly flexible work schedule and an opportunity to work across many disciplines.

The Work To Be Done

Strategic Leadership

• Partner closely with the CEO to translate her vision and strategy into clear product direction, priorities, and execution plans.
• Define and communicate a compelling product vision that aligns with Fresh Tri’s mission, business objectives, and market opportunities.
• Lead and align Product, UX, Services, and Engineering teams under a unified strategic roadmap.

Product Ownership & Roadmap

• Own and drive the end-to-end product strategy and roadmap, ensuring clarity, prioritization, and alignment across all functions.
• Balance visionary, long-term initiatives with short-term execution that delivers tangible business impact.
• Translate the Iterative Mindset Method and habenular neuroscientific principles into the design and development of the product.
• Identify opportunities for innovation across consumer and partner-facing experiences through a combination of qualitative research, quantitative insights, and iterative experimentation.

Team Leadership & Culture

• Build, mentor, and inspire high-performing teams across Product Management, UX Design & Research, and Engineering.
• Foster a culture where design research, user empathy, and data-driven experimentation are central to how product decisions are made.
• Implement scalable product development processes that support speed, quality, and cross-functional alignment.

Execution Excellence

• Oversee the entire product development lifecycle—from ideation and discovery to delivery and iteration.
• Ensure that product experiences meet high standards of usability, reliability, and clinical impact.
• Establish clear metrics, A/B testing frameworks, and feedback loops to continuously measure, learn, and improve product performance.

User & Market Insight

• • Champion the voice of the user and partner organizations throughout the product development process.
  • Conduct market analysis and synthesize design research and behavioral insights to inform strategy and prioritization.
  • Ensure Fresh Tri stays ahead of trends in digital health, behavior change, and product innovation.

Required Qualifications

• • 8+ years of product leadership experience, with significant experience leading cross-functional teams (Product, UX, Engineering) in high-growth tech companies.
  • Proven success partnering directly with CEOs or founders to turn vision into scalable product execution.
  • Combines speed of output and meticulous attention to detail while delegating tasks skillfully.
  • Track record of shipping impactful products in health tech, wellness, or consumer digital experiences.
  • Exceptional strategic thinking and operational execution skills—able to move seamlessly between long-term vision and short-term delivery.
  • Deep understanding of user-centered design principles, design research methods, product development processes, and modern engineering practices.
  • Strong analytical mindset with a proven ability to apply data and experimentation to guide decision-making.
  • Apex communicator, exceptional stakeholder management, and team-building skills.

  Bonus: Experience in digital therapeutics, behavior change/design, and/or regulated healthcare environments.

Our compensation reflects the cost of labor across several US geographic markets, and is based on a number of factors including but not limited to market location, job-related knowledge, skills, and experience. The base pay for this position ranges from $200,000/year, up to $250,000/year, plus benefits, bonus, and equity.

Fresh Tri is an equal opportunity employer that condemns discrimination or harassment on the basis of race, religion, national origin, status, age, sex, sexual orientation, gender identity or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law. We are committed to providing reasonable accommodations to qualified individuals.