Title: Executive Communications Coordinator
Location: Santa Cruz, CA or SF-Bay Area
Travel: On-site support in Santa Cruz Mountains HQ as needed
Job Type: W2, Full-time employee

The Company

Fresh Tri is a neuroscience-based technology company that uses a proprietary, peer-reviewed approach to health behavior change, based on the science of habit formation. Our core product is a dual-sided, habit formation platform, entering the market as a GLP-1 companion then expanding to other use cases within population health, clinical outcomes and cost-savings. Dedicated to lasting healthy change, Fresh Tri offers next-generation technology that leverages mindset, practice, and iteration—inviting people to build evidence-based healthy habits, removing the guesswork and feelings of failure that often accompany lifestyle change. With consistent, peer-reviewed outcomes of 7-12% body weight loss that beats even the gold-standard diabetes prevention program, Fresh Tri has empowered over 500,000 people to-date to be unstoppable by iterating their way to better health. There is no “fail” — only practice and iteration.

The Institute for Iterative Thinking (IFIT) is the thought-leadership arm of our mission—bringing together doctors, scientists, and mindset researchers to advance the science behind the Iterative Mindset Method. With a focus on reducing performative burnout and driving real, sustainable change, IFIT translates cutting-edge neuroscience into frameworks, tools, and evidence‐based thinking that inform and complement our SaaS business. 

Empowering others to be unstoppable begins with fostering a sense of belonging both within and outside of our organization. Our leaders’ values of inclusivity create a workplace culture that encourages, supports, and celebrates diversity of all kinds, connecting us closer to the communities we serve. 

Our work culture is designed to encourage and support personal growth and development through iterative excellence. Team members are challenged to contribute to a variety of initiatives with many opportunities to learn new skills and accomplish scalable impact. We measure our individual successes by how much we help others on the team, and we measure our impact by how we improve the lives of those we serve.

Fresh Tri is primarily a remote team with headquarters on a 170-acre retreat in the Santa Cruz mountains in California. With over 12 years of financial stability and growth, the company offers a fast-paced, mission-driven and connective culture, with  opportunities to work across many disciplines. As a 100% employee-owned entity, we bypass external funding cycles and short-term investor demands, operating on a foundation of multi-year contract revenue.

About the Role:

We are seeking a highly capable, proactive, and detail-obsessed operator to manage the full external-facing pipeline for our CEO’s speaking, podcast, and thought leadership initiatives. This role sits at the intersection of communications, production, and executive operations—ensuring that the Dr. Kyra Bobinet (“DKB”) brand grows strategically and every related project runs with precision.

You will work closely with the founder/CEO, Dr. Kyra Bobinet. You will own the pipeline of all her events and podcast opportunities, and serve as the hub for DKB-related projects and assets. You will run operations for our podcast and serve as the central coordinator for DKB initiatives –owning timelines, guests, assets, and cross-functional alignment. This is an ideal role for someone with executive support experience, and/or a PR/media background, who knows how to move fast, think ahead, write exceptionally well, and execute flawlessly.

Core Responsibilities

Pitching, Booking, and Pipeline Building

• Source, vet, and prioritize fitting conferences, webinars, podcasts, and speaking opportunities
• Write highly persuasive applications and submissions calendar, track statuses, and maintain an organized and actionable pipeline.
• Handle end-to-end outreach and booking with hosts, producers, and organizers.
• Draft and update bios, abstracts, pitch materials, speaker pages, prep docs, and talk outlines.
• Manage run-of-show, briefing materials, day-of execution, and post-event follow-up and amplification.

Desired Background And Experience

• 2–4+ years as an EA, media/PR coordinator, podcast producer, events coordinator, or similar hybrid operational role.
• Exceptional writing and communication skills.
• Strong judgment, highly proactive, and obsessive attention to detail.
• Experience interfacing with executives, hosts, producers, and external partners.
• Thrives in a fast-moving, entrepreneurial environment with shifting priorities.
• California Bay Area-based; able to travel to the Santa Cruz Mountains HQ as needed.
• Ready to start quickly to support the upcoming podcast launch.

Fresh Tri is an equal opportunity employer that condemns discrimination or harassment on the basis of race, religion, national origin, status, age, sex, sexual orientation, gender identity or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law. We stand for equanimity for excellent candidates and are committed to providing reasonable accommodations to qualified individuals.

Our compensation reflects the cost of labor across several US geographic markets, and is based on a number of factors including but not limited to market location, job-related knowledge, skills, and experience. The competitive base pay for this position ranges from $75,000/year, up to $90,000/year, plus benefits, bonus, and equity.